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SALT of the Earth: The Shop with True Meaning

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When Emily Evans purchased her home, the previous owners simply asked her to refer to one of the rooms as The Shop. Evans and her childhood friend Lauren Saunders took the request one step further and turned the room into a dream, a clothing line called The Shop, SALT to honour the space. “That’s where the name comes from. It was a convenience store run by the grandmother,” said Evans of the location. The Shop, SALT is a Newfoundland based clothing company designed and operated by the two friends. “We wanted to design clothes growing up as kids. Lauren has this story she loves about us designing Barbie clothes as kids,” said Evans. “I still have our first Barbie dress. We dreamed of…

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Figgyduff Dory: wearable celebrations of small town Newfoundland

in Arts & Culture/Business by
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Figgy Duff is a pudding made of molasses found right in the middle of a traditional Newfoundland Jigg’s dinner, as well as a local folk rock band. While, Dory is a fishing boat and one letter away from Janalyn Petten’s mom’s maiden name. The two words combined make Figgyduff Dory, Petten’s own interpretation of the inspiration she finds surrounding her. It’s a online clothing company ran out of Port de Grave, which Petten operates on her own. It features artistic graphics backed by well-known Newfoundland sayings, rural NL town, familiar landmarks and wordplay.  “I’ve been sketching clothing since I was about 12-years-and I’ve always been obsessed with graphic tees. I was a total sucker for the t-shirt section at Bluenotes back in…

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